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Senior Digital Marketing Expert

Ahmedabad, India

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Who we are...

7Span is a product-first technology company where design meets engineering meets ambition. Since 2015, we’ve been building world-class digital products from sleek mobile apps to enterprise SaaS platforms for clients across the US, UK, Middle East, and beyond.

With two GLOCATIONS (India & Canada) and a team of 250+ passionate professionals, we’re still as “jhakkas” about what we do as Day 1. Skill, Friendship, and Faith have always been our foundation and that’s not changing anytime soon.

We’re now looking for a Senior Digital Marketing Expert who doesn’t just talk the talk, but walks the data.

Skills

  • Marketing Automation (HubSpot, Marketo)
  • Google Ads (Search, Display, YouTube, Performance Max)
  • Meta Ads (Facebook & Instagram)
  • LinkedIn Ads
  • Conversion Tracking (GA4, GTM, UTM)
  • Google Search Console
  • SEO & AEO
  • Social Media Strategy
  • Content Writing & Strategy
  • PR & Media Relations
  • SEMrush / Ahrefs

What you’ll be doing...

Performance Marketing — Google, Meta & LinkedIn Ads
• Plan, execute, and scale paid campaigns on Google Ads (Search, Display, YouTube, Performance Max), Meta Ads, and LinkedIn Ads.
• Drive qualified B2B and B2C leads with a strong ROAS mindset — every rupee/dollar must earn its place.
• Build full-funnel strategies: awareness → consideration → conversion → retention.
• Own advanced audience segmentation, A/B testing, bid strategies, and conversion tracking setup.

Social Media Strategy & Management
• Own 7Span’s brand presence across LinkedIn, Instagram, X (Twitter), and other relevant platforms.
• Build a monthly content calendar and community engagement strategy that grows real audience, not just post count.
• Track engagement, reach, and social-driven pipeline metrics with regular reporting.

SEO & AEO
• Drive sustained organic growth via technical SEO, on-page optimization, and authority link-building.
• Lead AEO initiatives to ensure 7Span’s content surfaces in AI-generated answers (Google AI Overviews, ChatGPT, Perplexity).
• Conduct keyword & competitor research using SEMrush/Ahrefs; work with the dev team on schema markup and Core Web Vitals fixes.

Content Strategy & Writing
• Develop and execute a content strategy that positions 7Span as a thought leader in tech, design, and product development.
• Write or oversee SEO blogs, case studies, whitepapers, email newsletters, and social copy.
• Maintain a consistent brand voice, smart, clear, and human. Never corporate-boring.

PR & Brand Visibility
• Build media relationships and secure coverage in relevant tech/business publications.
• Coordinate press releases, awards submissions, podcast appearances, and thought leadership placements.
• Monitor brand mentions and manage online reputation across channels.

Analytics, Budgeting & Strategy
• Own the full marketing analytics stack: GA4, GSC, Meta Business Suite, LinkedIn Analytics, SEMrush/Ahrefs.
• Define, track, and report on key KPIs and budget allocation monthly and quarterly.
• Present actionable insights to leadership backed by data, not just gut feeling.

What we require...

• 10+ years of hands-on digital marketing experience execution, not just oversight.
• Must have worked at a mid-size organisation with a minimum of 200 employees, you understand real-world team dynamics, structured processes, and meaningful budgets.
• Deep, in-depth expertise in ALL of the following, no exceptions: Google Ads, Meta Ads, LinkedIn Ads, SEO, AEO, Social Media, Content Writing, and PR.
• Proven, verifiable track record, you bring case studies and results to the interview, not just stories.
• Strong command of analytics tools: GA4, Google Search Console, Meta Business Suite, LinkedIn Campaign Manager, SEMrush or Ahrefs.
• Experience managing monthly marketing spends of ₹10 Lakhs+ or equivalent.
• Excellent written and verbal communication in English, your copy should convert, not confuse.
• Ability to mentor junior team members and collaborate with cross-functional stakeholders.

🤫  Psst — If you read every word of this JD, here’s your secret handshake:
In the “Message / Cover Note” field of the application form, start your first line with “Dil Se Digital”. Applications that skip this phrase will not be shortlisted. Haan, seriously — welcome to 7Span!

You stand out:

• Experience with marketing automation and CRM platforms (HubSpot, Salesforce, Zoho, etc.).
• Prior exposure to B2B tech, IT services, or product company marketing.
• You’ve built a brand’s digital presence from scratch or significantly scaled it.
• Experience running ABM (Account-Based Marketing) campaigns for enterprise targets.
• Familiarity with influencer marketing or affiliate marketing strategies.

Apply Now!

Excited? Hit the Apply Now! button and fill in the application form. Don’t forget the secret phrase in your cover note — bas jaldi karo!

7Span Perks

5 Days Working

Enjoy a healthy work-life balance with a 5-day workweek.

Professional Growth

Opportunities for continuous learning and career advancement.

Annual Trips & Events

Join us for annual trips, workations, and community tech events.

Indie SaaS Products

Work on innovative and independent SaaS products.

Fun Work Environment

Collaborate in a fun and supportive workplace.

Modern Technologies

Work with cutting-edge tools and technologies.

Medical Insurance,
Maternity & Paternity Leaves

Comprehensive health benefits for you and your family.

Referral & Performance Bonuses

Earn bonuses for referrals and outstanding performance.

No Sandwich Leave Policy

Take leaves without worrying about working on adjacent days.

Apply Now!